Tuesday, March 20, 2007

Ricky Gervais saves Africa

This is the best spoof of "celebrity compassion" and cause marketing ever done. And of course, it's done by Ricky Gervais. Stay around till the very end. It's absolutely priceless

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Tuesday, February 27, 2007

Yubaraj

I'm back from Manitoba and as I look outside, it appears it's going to be a gorgeous day here in Vancouver. In my last blog entry from Manitoba, I had written about how thrilled I was to see Kevin Sites link to a project at GiveMeaning from his Hot Zone blog.

For those of you who don't know Kevin or the Hot Zone, you can learn more here

Kevin had written a story about a young boy named Yubaraj who was supporting his family by working as a parking attendant in Kathmandu. Kevin wrote about Yaburaj as a boy who accepts his responsibility but wishes to return to school.

Christine Egger, a reader of Kevin Sites' post, was so moved by the story that she decided she wanted to do something about what she had read. She found GiveMeaning and started a project to raise funds for his education.

She had raised a bit over $1,000 but the page had been pretty inactive for several months and was becoming time to close the page down to new donations.

But then, last week, we got word that Kevin was going to post an update on Yubaraj and link to Yubaraj's project page at GiveMeaning.

Sure enough, he posted this update and the response has been fantastic! In the last few days donations have been pouring in and donors have been emailing their own friends encouraging them to donate as well. The Yubaraj project is now 50% of it's goal and still going strong!

Through many phone calls and emails, I feel like I got to know Christine and I know how important helping Yubaraj is to her. She has made this her mission and to see this outpouring of support for Yubaraj through GiveMeaning makes me happy for both Yubaraj and Christine.

For GiveMeaning, Kevin linking to Yubaraj couldn't have happened at a better time. We are now days away from launching what is basically a whole new version of the GiveMeaning website. Without spoiling the surprise, I will say that the new site is designed around the deep belief of mine that people are most likely to do something in response to a story the one Kevin wrote. GiveMeaning wants to facilitate that desire in an even more direct way than we already do.

The site launch date has become a bit of a running joke but we're determined to get it as perfect as we can before launching it. It is coming within the next couple of weeks.

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Sunday, February 25, 2007

And now for something completely different




Alas, so true.

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Saturday, December 23, 2006

We're all the king's boot-makers

I am exhausted. I have been traveling since last Sunday and I'm quite sure I have slept only a total of about 25 hours in the past six days. But it's been a good week and I'm always happy to be spreading the word about GiveMeaning.

Toronto earlier in the week was particularly special for me because I got to meet with Karyn Kennedy, the Executive Director of The Toronto Child Abuse Center ("TCAC")

TCAC was introduced to me by Christie Blatchford of the Globe & Mail (a journalist for whom I have immense respect). It was Christie's courtroom coverage of the story of Randal Dooney, a young boy who was brutally tortured and ultimately murdered by his Father and Step-mother that inspired be to start GiveMeaning. I was so angered and saddened by the total break-down in the "safety net" that was supposed to protect children in Canada from this abuse, that I wanted to do something, anything.

Here I was having just read Christie's coverage and motivated to act, and I couldn't find anything at my fingertips that I could do to react positively to this story. I spent the next couple of weeks trying in vain to reach-out to local organizations that were tasked to provide counsellings to children who have been abused but I either couldn't find the organizations or couldn't get my email or phone call returned when I did find a number or an email address to ping.

The reason? Because most of the small organizations, the ones looking after kids like Randal and his brother Tego (who survived and is now living back in his native Jamaica), these organizations operate on such shoe-string budgets that they don't have enough staff to both provide their services and respond to interested donors like me.

GiveMeaning's service is designed for ALL charities but it's the small organizations, the ones whose names we don't know, the ones whose organizations are constantly struggling for funding which really sums up more than 80% of the 80,000 charities in this country, and a similar percentage of the more than 1,000,000 charities in the US, say nothing of the rest of the world.

I had a great meeting with Karyn and though she doesn't have any projects on the site yet, we discussed several exciting initiatives that we can work on together. I've long asserted that if we want to truly want to make change in our country, we have to focus on the root causes of the problems that manifest many years later as a result of those problems.

Child Abuse is irrefutably one of the most obvious root causes of homelessness, violent crime, and sex crimes. Anyone who wants to actually reduce the instances of any of these social problems who proposes anything other than tackling child abuse is bound to fail. Blunt, yes. Controversial, maybe. Room to debate my point? Only by massaging the words. My assertion isn't a difficult argument to agree with, is it? And yet, in provinces like Ontario where too many sensational cases of children like Randall Dooney and Jeffery Baldwin were failed by the Province, leading to their deaths but across the Country, we have provincially funded organizations that are stymied in their abilities to intervene.

Child Abuse is one of those "hard topics" in charity to sell. But increasingly, I want GiveMeaning to find a way to address these "hard topics" by marrying our innovative marketing ideas with the wonderful, hard-working, and life-changing organizations like Toronto Child Abuse Center.

If we can empower organizations like TCAC by providing them new ways to communicate their message, new ways to engage, the children in Canada who right now, as we celebrate our holidays, are suffering horrible, unspeakable, unthinkable acts of violence and depravity will be saved. Let us not wait until they are another of Christie's stories.

As it seems to be the case with each of these blog entries, I start by meaning to keep it light, talk about a million different things that happened this week, I found a topic I needed to talk about, if for no other reason than for me to commit my own thoughts to the page.

Two last things. I have started my own project at GiveMeaning. In the two years of running GiveMeaning, I have never started my own project. I will enter a separate blog entry over the holidays about it, but you can visit it at yves.givemeaning.com

I'm on my way to do my last interview of a week that has been - gratefully - full of interviews. I have never met the host of Get Connected, but judging his bio, it should make for a good, interactive interview.

Merry Christmas (it's a sentiment, not a religious assertion).

Stay Safe and Warm.

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Monday, November 13, 2006

Water

Just a final thought before leaving Kitgum. Last night I had dinner with a local contracting group that drills water wells for most of the NGO's in Northern Uganda.

Water is clearly a popular priority for donors and so NGO's looking to satisfy their donors drill multiple holes in one community so as to ensure equitable access.

From my discussion, it seems that there may be a bunch of sustainability issues that need to be addressed with the current method of providing water into communities here.

First, these hand-pumps are limited in yield to the manual output of the community members pumping the water;

Second (to the sustainability issue) is that the contractors were telling me that they have significant evidence that the number of wells per village is depleting the water tables and they have quantitative evidence of this that I am hoping they will send to me.

If NGO's were to focus on building one mechanized well with adequate water storage, the yield from a mechanized unit would likely dramatically increase (because it reduces the physical pumping requirement) and would reduce the depletion of the water tables.

I suppose the argument here is that it would create long line-ups at a centralized water distribution and that people would have to walk further. I think these concerns could be mitigated / addressed by good logistical implementation.

Obviously I have no idea what I'm talking about. Just my uninformed, naive opinion but as I've often learned, sometimes the dumbest questions lead to the most innovative answers!

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